Here's the deal. You may already realize how amazing it is to create and launch an online course, but if you don't?! Consider this article your very own personal motivator.
And before you think that courses are just a quick an easy ticket to making millions of dollars, well... it's just not. It's so much more than income. It's also about impact.
When you launch a course, you're not only impacting other human beings, you're also impacting your bottom line, your personal brand, and even your email list. It's an all-around no-brainer for this New Year!
So, here are my top 5 reasons why YOU should create a course in 2017:
1. builds your authority
Are you now, or would you like to be a "thought leader" in your industry? Well, creating a course shows that you possess in-demand knowledge that you know how to package and offer. Even if NOBODY buys your course, it's a right of passage to be a pro on any given topic.
It's your ticket to booking more speaking engagements, landing interviews on more podcasts, and becoming a sought after leader in your field.
2. strengthens your brand
As a consultant who works with some amazing entrepreneurs, I know one thing: as talented and passionate as you are - your brand is your identity. Without a strong brand, you and your business is nothing.
How does a course fit into your branding?
When you lauch a well-constructed course, it has been crafted to fit your brand identity and helps better explain who you are and what you do. In essence, the course should answer the question "What am I all about?"
3. steady passive income
Here are some facts to get you motivated:
In 2015, the online courses industry hit $107B in revenue which is INSANE.
There were roughly 2.5 Million published online courses.
That means that on average, each course sold $42,000.
Now, obviously, some courses sell very little and some sell Millions, but you get the idea. Some of my Course Launchr clients don't put ANY time into their course and still make thousands of dollars per month.
If you're interested in knowing more, shoot me an email by clicking HERE.
4. helps fellow entrepreneurs
Now, let's not forget ther REAL reason we're making informative courses... to help others with our knowledge!
You've worked your ass off to learn and apply the valuable info you've got. With courses, you get to offer your brain-power to the world! Trust me, SOMEONE RIGHT NOW NEEDS YOUR SKILLS!
By offering up your genius, you are truly making an IMPACT on your industry and to the countless others who were like you when you first started. Kudos, to you!
5. fills your funnel
If you give a man a course he'll learn for a day... drop a man in your email list and he'll learn for a lifetime.
If your email list or other sales funnels seem... rusty... the BEST way to draw hot leads to those products is to BRING them to those products!
Say I buy your course. Well, instantly I'm on your list. And guess what? You KILLED IT with that course and I'm now social-stalking you and all your free content. But, I want more...
You already know that the HOTTEST lead you have is someone who's already purchased from you. Right? So why not offer your coaching, consulting, services, products directly to them? Do that. That's what they want.
Sell 500 courses at $100 each = $50k
Offer a $250 upsell to those 500 and 50 purchase = $12,500
Offer a $1000 product to your 500 and 10 buy = $5,000
Boom - You've got yourself an extra $67,500. You okay with that?
So, here's the Problem/solution.
Most entrepreneurs and biz folks WANT to launch a course, but they don't. There's a lot of work involved to design, build, launch, and ultimately profit from an online course.
You're SO close to making the income and impact you know is right in front of you. SO?
Don't give up. Don't give in to limits. You CAN do this!
SOLUTION - If you are ready to bring your brain to the masses and capitalize, then seriously reach out. You'll see that there is a section titled "Work With Me" here on my website. If you check out Course Launchr, you'll see that it's regular price is almost $4k. Don't buy that.
Do us both a solid and reach out to me directly. I'd love to learn about what you're up to - and if you've got some serious skills, then I'd love to offer you something special. Email me HERE.
Also, if you'd like to stay updated on Course Launchr and get some cool stats and info, throw in your email below.
Take care and love you all!
If there's one thing we can all agree on, it's that Michael is a genuinely cool guy. Yes, he's still a total goofball, and yes, he's super handsome. And yes, he's writing this description. Point made ;)